Networking can feel vague and overwhelming. You’re told to “make connections” and “put yourself out there,” but what does that actually mean? Sending your resume into the black hole of an online job portal is a losing game. The ultimate cheat code to bypass the line and land directly in the “yes” pile is a referral.
And the data proves it. According to industry reports from Zippia, referred candidates are 4 times more likely to be hired than other applicants. But how do you ask for one without feeling awkward or pushy?
Forget long, rambling messages. Use this simple, powerful, five-sentence email template.
This email is a powerful tool, but only if you send it to the right person. Don’t just email a random recruiter. Your goal is to find someone on the team you want to join or someone in a similar role. Go to the company’s LinkedIn page, click on the “People” tab, and search for keywords like your target job title (e.g., “Marketing Manager”). Look for:
This is the first step in learning how to connect with people on LinkedIn effectively. Once you’ve identified your contact, you’re ready to use the template.
Start by showing you’ve done your homework. This first sentence immediately proves you’re not a spammer and that you value their specific work.
“I was so impressed with your recent work on the [Project Name] launch / your insightful post on [Topic] / the career path you’ve built at [Company Name].”
It’s specific and genuine. It shows you admire their professional contribution, which is a powerful way to build rapport before you ask for anything.
Quickly and concisely establish common ground. This sentence bridges the gap from stranger to colleague.
“As a fellow [Marketer/Engineer/Project Manager] who is passionate about [Shared Interest], I’ve been following your work for a while.”
It creates a sense of belonging to the same professional tribe.
Be clear, confident, and respectful of their time. Don’t bury your request in vague language.
“I’m currently exploring roles in the [Job Title] space and the [Job Title] role at your company showed up. I’d love to connect with you and would love to learn from your experience.”
It’s straightforward. You state your goal clearly, which professionals appreciate. This template follows the key principles of what to say when asking for a referral.
This is the most crucial psychological step. By giving them an easy and comfortable way to say no, you remove all the social pressure. Paradoxically, this makes them more likely to say yes.
“I know you must be busy so if you don’t have the time to connect, I completely understand.”
It shows emotional intelligence and respect for their position. You’re signaling that you are a low-risk, reasonable person to help.
End with a simple, unambiguous next step. Make it as easy as possible for them to take action on your behalf.
“If you are free, would you be open to connecting for a 15-minute call or forwarding my resume to the right contact? Thank you so much.”
It’s a simple “yes” or “no” question. You’re not asking them to do a lot of work. You’re just asking them to make a decision and then attach a file. This is a great tool, especially for those who practice networking for introverts and prefer clear, written communication.
Subject: Following your work at [Company Name]
Hi [Name],
I was so impressed with your recent work on the [Project Name] launch. As a fellow [Marketer] who is passionate about [Shared Interest], I’ve been following your work for a while. I’m currently exploring roles in the [Job Title] space and the [Job Title] role at your company showed up. I’d love to connect with you and would love to learn from your experience. I know you must be busy so if you don’t have the time to connect, I completely understand. If you are free, would you be open to connecting for a 15-minute call or forwarding my resume to the right contact? Thank you so much.
Best,
[Your Name]
Stop networking harder and start networking smarter. A single, perfectly crafted email is more powerful than a hundred random applications. This template is your key to unlocking the hidden job market and getting your resume the attention it deserves. You’ve got this.
Learn the strategies for your resume, interviews, and emails that have helped our clients land roles at Tesla, Google, J.P. Morgan, Adidas, and more.
Download freebies